{"id":2224,"date":"2018-03-06T16:02:24","date_gmt":"2018-03-06T16:02:24","guid":{"rendered":"http:\/\/www.vocuis.cn\/?post_type=portfolio&#038;p=2224"},"modified":"2022-06-02T11:48:05","modified_gmt":"2022-06-02T03:48:05","slug":"lushan-boutique-hotel-jiangxi-china","status":"publish","type":"portfolio","link":"https:\/\/www.vocuis.cn\/zh-hant\/portfolio\/lushan-boutique-hotel-jiangxi-china\/","title":{"rendered":"\u4e91\u91cc\u7cbe\u54c1\u5ba2\u6808 &#8211; \u6c5f\u897f\u5e90\u5c71, \u4e2d\u56fd"},"content":{"rendered":"<p>[vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;3&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_separator sep_color=&#8221;,Default&#8221; el_width=&#8221;100%&#8221;][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;3&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;0&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;2&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: left;\"><strong><a href=\"#hiwincasestudy01about\">PROJECT SUMMARY<\/a>\u00a0 \u00a0 \u00a0 | \u00a0 \u00a0 \u00a0<a href=\"#hiwincasestudy02identity\">CHALLENGE<\/a>\u00a0 \u00a0 \u00a0| \u00a0 \u00a0 \u00a0<a href=\"#hiwincasestudy03strategy\">RESULT<\/a>\u00a0 \u00a0\u00a0<\/strong><\/p>\n<p>[\/vc_column_text][vc_empty_space empty_h=&#8221;2&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;3&#8243; top_padding=&#8221;4&#8243; bottom_padding=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; row_name=&#8221;#hiwincasestudy01about&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;0&#8243; 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text_space=&#8221;fontspace-781688&#8243;]<strong>PROJECT SUMMARY<\/strong>[\/vc_custom_heading][vc_column_text css=&#8221;.vc_custom_1654141470860{margin-top: -2px !important;}&#8221; uncode_shortcode_id=&#8221;183603&#8243;]<\/p>\n<h5><span style=\"color: #999999;\">\u4e13\u6848\u6458\u8981<\/span><\/h5>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;3\/4&#8243;][vc_separator sep_color=&#8221;color-uydo&#8221;][vc_empty_space empty_h=&#8221;1&#8243; medium_visibility=&#8221;yes&#8221; mobile_visibility=&#8221;yes&#8221;][vc_custom_heading text_color=&#8221;color-wvjs&#8221; heading_semantic=&#8221;p&#8221; text_size=&#8221;h4&#8243; text_weight=&#8221;300&#8243; text_height=&#8221;fontheight-357766&#8243; text_space=&#8221;fontspace-781688&#8243; uncode_shortcode_id=&#8221;180250&#8243; text_color_type=&#8221;uncode-palette&#8221;]<span style=\"color: #333333;\">\u4e2d\u822a\u91cc\u7a0b\u4e91\u91cc\u5ba2\u6808<\/span>[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-wvjs&#8221; heading_semantic=&#8221;div&#8221; text_size=&#8221;fontsize-144042&#8243; text_height=&#8221;fontheight-524109&#8243; uncode_shortcode_id=&#8221;147882&#8243; text_color_type=&#8221;uncode-palette&#8221;]<\/p>\n<div style=\"text-align: justify;\"><span style=\"color: ##999999;\">\u4f4d\u4e8e\u4e2d\u56fd\u6c5f\u897f\u5e90\u5c71\u5e02\u5e90\u5c71\u811a\u4e0b\u6e29\u6cc9\u9547\u4e2d\u7684\u4e00\u5ea7\u5386\u53f2\u60a0\u8fdc\u7684\u5f52\u5b97\u5e99\u65e7\u5740\u53ca\u6574\u5408\u5468\u8fb9\u8001\u5b85\u800c\u6210\u6240\u5851\u9020\u7684\u65c5\u6e38\u4f11\u95f2\u5ea6\u5047\u7efc\u5408\u9879\u76ee\u4e2d\u7684\u5168\u65b0\u5ba2\u6808\u54c1\u724c\uff0c\u5728\u54c1\u724c\u5851\u9020\u5de5\u7a0b\u524d\u671f\uff0cVOCUIS\u4ece\u4e2d\u56fd\u7cbe\u54c1\u5ba2\u6808\u5e02\u573a\u8c03\u67e5\u5f00\u59cb\uff0c\u4e0d\u65ad\u4e0e\u4e2d\u822a\u91cc\u7a0b\u8ba8\u8bba\u8be5\u54c1\u724c\u5404\u79cd\u5546\u4e1a\u7b56\u7565\u7684\u53ef\u80fd\u6027\uff0c\u5e76\u63d0\u51fa\u9002\u5207\u7684\u54c1\u724c\u7b56\u7565\u5efa\u8bae\uff0c\u6df1\u5165\u5e90\u5c71\u5f52\u5b97\u80cc\u540e\u7684\u90bb\u91cc\u6587\u5316\uff0c\u6316\u6398\u6587\u5316\u6750\u6599\u5143\u7d20\uff0c\u4e3a\u5176\u5ba2\u6808\u8bbe\u8ba1\u8bbe\u5b9a\u7f8e\u4e3d\u52a8\u4eba\u7684\u4e3b\u9898\u6545\u4e8b\u8f74\u7ebf\uff0c\u8bbe\u8ba1\u5e76\u89c4\u5212\u5e03\u5c40\u4e8e\u5ba2\u6808\u4e2d\u7684\u5404\u54c1\u724c\u89e6\u70b9\u7ec6\u8282\u4e2d\uff0c\u66f4\u4e3a\u5ba2\u6808\u547d\u540d\u5e76\u8bbe\u8ba1\u54c1\u724c\u8bc6\u522b\u6807\u8bc6\uff0c\u6574\u5408\u524d\u671f\u54c1\u724c\u5851\u9020\u5de5\u4f5c\uff0c\u4e3a\u5ba2\u6808\u540e\u7eed\u7684\u5efa\u7f6e\u8bbe\u8ba1\u5de5\u7a0b\u63d0\u4f9b\u660e\u786e\u7684\u6307\u5f15\u65b9\u5411\u3002<br \/>\n<\/span><\/div>\n<p>[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;3&#8243; top_padding=&#8221;4&#8243; bottom_padding=&#8221;4&#8243; back_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;4&#8243;][vc_custom_heading text_size=&#8221;fontsize-155944&#8243; text_weight=&#8221;100&#8243; text_height=&#8221;fontheight-357766&#8243; sub_lead=&#8221;yes&#8221; sub_reduced=&#8221;yes&#8221; text_align=&#8221;text-left&#8221; text_serif=&#8221;yes&#8221; uncode_shortcode_id=&#8221;211915&#8243;]<span style=\"color: #ffffff;\">\u6211\u4eec\u521b\u9020<strong>\u72ec\u7279<\/strong>\uff0c<strong>\u4e13\u4e1a<\/strong>\u4e14<strong>\u777f\u667a<\/strong>\u7684<strong>\u8bbe\u8ba1<\/strong>\u5177\u5907\u51fa\u8272<\/span><\/p>\n<p><span style=\"color: #ffffff;\">\u7684<strong>\u54c1\u724c<\/strong><strong>\u89c6\u89c9<\/strong>\uff0c\u5e76\u878d\u5165<strong>\u539f\u521b\u6982\u5ff5<\/strong>\uff0c\u4ee5\u8fbe\u6210<\/span><\/p>\n<p><span style=\"color: #ffffff;\">\u975e\u51e1<strong>\u54c1\u724c<\/strong>\u5c55\u73b0\u4e0e<strong>\u4f53\u9a8c<\/strong>\u3002<\/span>[\/vc_custom_heading][vc_empty_space empty_h=&#8221;4&#8243;][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; back_color=&#8221;color-rgdb&#8221; overlay_alpha=&#8221;0&#8243; gutter_size=&#8221;2&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; row_name=&#8221;Schedule&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;0&#8243; font_family=&#8221;font-762333&#8243; back_color=&#8221;color-xsdn&#8221; overlay_alpha=&#8221;0&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;600&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;0&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; shift_y=&#8221;0&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;3&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; border_color=&#8221;color-gyho&#8221; border_style=&#8221;solid&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;3&#8243; mobile_width=&#8221;0&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1509088014948{border-right-width: 1px !important;}&#8221;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_transform=&#8221;capitalize&#8221; text_space=&#8221;fontspace-111509&#8243; text_uppercase=&#8221;&#8221; text_align=&#8221;text-left&#8221;]<\/p>\n<h4><span style=\"color: #999999;\"><strong>PHASE I<\/strong><\/span><\/h4>\n<p>Research &amp; Analysis[\/vc_custom_heading][vc_separator sep_color=&#8221;color-gyho&#8221;][vc_column_text]<span style=\"color: #333333;\"><strong>Competitor Analysis<\/strong><\/span><br \/>\nConsumer Research<br \/>\nGlobal &amp; Local Market Evaluation<br \/>\nOpportunity Analysis<br \/>\nMarket Research<br \/>\nNeighbourhood Culture Study<\/p>\n<p><span style=\"color: #333333;\"><strong>Project Development Theme And Analysis<\/strong><\/span><br \/>\nDevelop Brand Storyline Tag Line[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;3&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; border_color=&#8221;color-gyho&#8221; border_style=&#8221;solid&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;3&#8243; mobile_width=&#8221;0&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1509088020055{border-right-width: 1px !important;}&#8221;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_transform=&#8221;capitalize&#8221; text_space=&#8221;fontspace-111509&#8243; text_uppercase=&#8221;&#8221; text_align=&#8221;text-left&#8221;]<\/p>\n<h4><span style=\"color: #999999;\"><strong>PHASE II<\/strong><\/span><\/h4>\n<p>Identify Positioning[\/vc_custom_heading][vc_separator sep_color=&#8221;color-gyho&#8221;][vc_column_text]<span style=\"color: #333333;\"><strong>Market Positioning Analysis<\/strong><\/span><br \/>\nAudit Brand_The Current Market<br \/>\nAnalysis Market<br \/>\nSelected Advantages<br \/>\nMarket Re-Positioning<br \/>\nProduct Positioning Analysis<\/p>\n<p><span style=\"color: #333333;\"><strong>Analyze The Products Of The Target Market And Own Brand<\/strong><\/span><br \/>\nAudit_Products Analysis Charts<br \/>\nCompare With Competitors_Product Features-bar charts<\/p>\n<p><span style=\"color: #333333;\"><strong>Product Re-Positioning<\/strong><\/span><br \/>\nBrands Positioning Strategy<br \/>\nContent And Purpose of Positioning<br \/>\nReview Brand Positioning Requirements<br \/>\nBrand Re-positioning Strategy[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;3&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; border_color=&#8221;color-gyho&#8221; border_style=&#8221;solid&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;3&#8243; mobile_width=&#8221;0&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1509088559601{border-right-width: 1px !important;}&#8221;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_transform=&#8221;capitalize&#8221; text_space=&#8221;fontspace-111509&#8243; text_uppercase=&#8221;&#8221; text_align=&#8221;text-left&#8221;]<\/p>\n<h4><span style=\"color: #999999;\"><strong>PHASE III<\/strong><\/span><\/h4>\n<p>Project Strategy[\/vc_custom_heading][vc_separator sep_color=&#8221;color-gyho&#8221;][vc_column_text]<span style=\"color: #333333;\"><strong>Brand DNA \/ Brand Vision \/ Brand Value<\/strong><\/span><br \/>\nBrand DNA<br \/>\nClarify The Brand DNA<br \/>\nAudit The Brand&#8217;s Rational\/Emotional Key Elements<br \/>\nCreate Brand ESSENCE<\/p>\n<p><span style=\"color: #333333;\"><strong>Brand Vision(Slogan)<\/strong><\/span><br \/>\nClarify The Brand Vision, Goals, Values \u200bAnd Capabilities<br \/>\nCreate Brand Vision<br \/>\nCreate Brand Slogan<\/p>\n<p><span style=\"color: #333333;\"><strong>Brand Value<\/strong><\/span><br \/>\nClarify And Develop The Brand Core Value<br \/>\nMake The target Consumer Recognize and Love It<\/p>\n<p><span style=\"color: #333333;\"><strong>Brand Architecture<\/strong><\/span><br \/>\nBrand Structure<br \/>\nNaming<br \/>\nIdentity Formation[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;3&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/4&#8243;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_transform=&#8221;capitalize&#8221; text_space=&#8221;fontspace-111509&#8243; text_uppercase=&#8221;&#8221; text_align=&#8221;text-left&#8221;]<\/p>\n<h4><span style=\"color: #999999;\"><strong>PHASE IV<\/strong><\/span><\/h4>\n<p>Design Direction[\/vc_custom_heading][vc_separator sep_color=&#8221;color-gyho&#8221;][vc_column_text]<span style=\"color: #333333;\"><strong>Establish The Direction Of The Hotel<\/strong><\/span><br \/>\nBrand Storyline Core Value Development<br \/>\nFind The Design Material According to Culture And Storyline<\/p>\n<p><span style=\"color: #333333;\"><strong>Brand Touchpoints<\/strong><\/span><br \/>\nAudit Currently Touchpoints<br \/>\nList And Suggestions<br \/>\nStory Touchpoints<\/p>\n<p><span style=\"color: #333333;\"><strong>Design Elements<\/strong><\/span><br \/>\nBrand Culture And Value Appreciation Onto Imagery And Design<br \/>\nExpression Imagery Extension Concepts<\/p>\n<p><span style=\"color: #333333;\"><strong>Brand Guide<\/strong><\/span><br \/>\nBrand Identity<br \/>\nDigital &amp; Print Collateral<br \/>\nColour Scheme[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_single_image media=&#8221;793&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;3&#8243; top_padding=&#8221;4&#8243; bottom_padding=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; row_name=&#8221;#hiwincasestudy02identity&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;0&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; sticky=&#8221;yes&#8221; width=&#8221;1\/4&#8243;][vc_separator sep_color=&#8221;accent&#8221;][vc_custom_heading heading_semantic=&#8221;h5&#8243; text_size=&#8221;fontsize-178981&#8243; text_weight=&#8221;400&#8243; text_height=&#8221;fontheight-357766&#8243; text_space=&#8221;fontspace-781688&#8243;]<strong>CHALLENGE<\/strong>[\/vc_custom_heading][vc_column_text css=&#8221;.vc_custom_1654141528138{margin-top: -2px !important;}&#8221; uncode_shortcode_id=&#8221;179405&#8243;]<\/p>\n<h5><span style=\"color: #999999;\">\u6311\u6218<\/span><\/h5>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;3\/4&#8243;][vc_separator sep_color=&#8221;color-uydo&#8221;][vc_empty_space empty_h=&#8221;1&#8243; medium_visibility=&#8221;yes&#8221; mobile_visibility=&#8221;yes&#8221;][vc_custom_heading text_color=&#8221;color-wvjs&#8221; heading_semantic=&#8221;p&#8221; text_size=&#8221;h4&#8243; text_weight=&#8221;300&#8243; text_height=&#8221;fontheight-357766&#8243; text_space=&#8221;fontspace-781688&#8243; uncode_shortcode_id=&#8221;109267&#8243; text_color_type=&#8221;uncode-palette&#8221;]<span style=\"color: #333333;\">\u54c1\u724c\u7b56\u7565\u8bae\u9898\u53d1\u5c55<\/span>[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-wvjs&#8221; heading_semantic=&#8221;div&#8221; text_size=&#8221;fontsize-144042&#8243; text_height=&#8221;fontheight-524109&#8243; uncode_shortcode_id=&#8221;904540&#8243; text_color_type=&#8221;uncode-palette&#8221;]<\/p>\n<div style=\"text-align: justify;\"><span style=\"color: ##999999;\">\u5728\u8fdb\u884c\u5404\u9879\u54c1\u724c\u8bbe\u8ba1\u4e4b\u524d\uff0c\u5fc5\u987b\u53d1\u5c55\u9002\u5207\u7684\u54c1\u724c\u7b56\u7565\uff0cVOCUIS\u8403\u53d6\u4e86\u5e02\u573a\u8c03\u67e5\u7684\u7cbe\u534e\uff0c\u4e3a\u4e2d\u822a\u91cc\u7a0b\u5ba2\u6808\u53d1\u5c55\u4e86\u9002\u5207\u7684\u54c1\u724c\u7b56\u7565\uff0cVOCUIS\u8ba4\u4e3a\uff0c\u65b0\u54c1\u724c\u4ee5\u201c\u4f53\u9a8c\u5f53\u5730\u6587\u660e\u4e4b\u7f8e\u201d\u4e3a\u4e3b\u8f74\uff0c\u5e76\u201c\u63d0\u9ad8\u5f53\u5730\u7684\u4e92\u52a8\u4ea4\u6d41\uff0c\u201d\u662f\u80fd\u4e30\u5bcc\u4eba\u751f\u4f53\u9a8c\u7684\u5ba2\u6808\u54c1\u724c\u201c\u4e3a\u4ea7\u54c1\u53d1\u5c55\u8f74\u7ebf\uff0c\u63d0\u4f9b\u7ed9\u201d\u5bf9\u6587\u5316\u65c5\u6e38\u6d88\u8d39\u7684\u652f\u6301\u5ea6\u751a\u9ad8\uff0c\u613f\u4e3a\u54c1\u8d28\u4ed8\u51fa\u8f83\u9ad8\u4ef7\u683c\u201c\u7684\u5ba2\u7fa4\uff0c\u501f\u4ee5\u4f5c\u4e3a\u540e\u7eed\u8bbe\u8ba1\u4e0e\u884c\u9500\u5de5\u4f5c\u7684\u9075\u5faa\u4e0e\u6307\u5bfc\u3002<br \/>\n<\/span><\/div>\n<p>[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_single_image media=&#8221;795&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_single_image media=&#8221;800&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_single_image media=&#8221;796&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;3&#8243; top_padding=&#8221;4&#8243; bottom_padding=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; row_name=&#8221;#hiwincasestudy03strategy&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;0&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; sticky=&#8221;yes&#8221; width=&#8221;1\/4&#8243;][vc_separator sep_color=&#8221;accent&#8221;][vc_custom_heading heading_semantic=&#8221;h5&#8243; text_size=&#8221;fontsize-178981&#8243; text_weight=&#8221;400&#8243; text_height=&#8221;fontheight-357766&#8243; text_space=&#8221;fontspace-781688&#8243;]<strong>RESULT<\/strong>[\/vc_custom_heading][vc_column_text css=&#8221;.vc_custom_1654141563903{margin-top: -2px !important;}&#8221; uncode_shortcode_id=&#8221;182965&#8243;]<\/p>\n<h5><span style=\"color: #999999;\">\u6210\u679c<\/span><\/h5>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;3\/4&#8243;][vc_separator sep_color=&#8221;color-uydo&#8221;][vc_empty_space empty_h=&#8221;1&#8243; medium_visibility=&#8221;yes&#8221; mobile_visibility=&#8221;yes&#8221;][vc_custom_heading text_color=&#8221;color-wvjs&#8221; heading_semantic=&#8221;p&#8221; text_size=&#8221;h4&#8243; text_weight=&#8221;300&#8243; text_height=&#8221;fontheight-357766&#8243; text_space=&#8221;fontspace-781688&#8243;]<span style=\"color: #333333;\">Boutique Design Hotel<\/span>[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-wvjs&#8221; heading_semantic=&#8221;div&#8221; text_size=&#8221;fontsize-144042&#8243; text_height=&#8221;fontheight-524109&#8243; uncode_shortcode_id=&#8221;641225&#8243; text_color_type=&#8221;uncode-palette&#8221;]<\/p>\n<div style=\"text-align: justify;\"><span style=\"color: ##999999;\"><br \/>\n\u7cbe\u54c1\u5ba2\u6808\u4ea7\u54c1\u5728\u5e02\u573a\u4e2d\u4e3a\u6570\u4e0d\u591a\uff0c\u4ed6\u8ff7\u4eba\u4e4b\u5904\u5728\u4e8e\u80fd\u540c\u65f6\u5f97\u5230\u7cbe\u54c1\u9152\u5e97\u7684\u7cbe\u81f4\u4e0e\u8212\u9002\uff0c\u4f46\u4e5f\u80fd\u540c\u65f6\u80fd\u83b7\u5f97\u66f4\u4e30\u5bcc\u7684\u6587\u5316\u4f53\u9a8c\u5143\u7d20\u4e0e\u5982\u4f20\u7edf\u5ba2\u6808\u822c\u7684\u5f85\u5ba2\u70ed\u8bda.VOCUIS\u534f\u52a9\u4e2d\u822a\u91cc\u7a0b\u6df1\u5165\u4e86\u89e3\u7cbe\u54c1\u5ba2\u6808\u5e02\u573a\uff0c\u4e3a\u5176\u5236\u5b9a\u5546\u4e1a\u7b56\u7565\u63d0\u4f9b\u7075\u611f\uff0c\u5e76\u5f00\u542f\u540e\u7eed\u54c1\u724c\u7b56\u7565\u4e0e\u8bbe\u8ba1\u7b56\u7565\u7684\u6574\u5408\u3002<br \/>\n<\/span><\/div>\n<p>[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-wvjs&#8221; heading_semantic=&#8221;div&#8221; text_size=&#8221;fontsize-144042&#8243; text_height=&#8221;fontheight-524109&#8243; uncode_shortcode_id=&#8221;196934&#8243; text_color_type=&#8221;uncode-palette&#8221;]<\/p>\n<div style=\"text-align: justify;\"><span style=\"color: ##999999;\">VOCUIS\u540c\u65f6\u4e5f\u4e3a\u4e2d\u822a\u91cc\u57ce\u65b0\u5ba2\u6808\u8fdb\u884c\u54c1\u724c\u547d\u540d\u53ca\u8bc6\u522b\u8bbe\u8ba1\u5de5\u4f5c\uff0c\u4ece\u65b0\u54c1\u724c\u7684\u7cbe\u795e\u5185\u6db5\u8403\u53d6DNA\u5173\u952e\u5b57\u91cd\u7ec4\u6210\u72ec\u4e00\u65e0\u4e8c\u7684\u54c1\u724c\u540d &#8211; \u4e91\u91cc\uff0c\u53d6\u5e90\u5c71\u4e91\u96fe\u98d8\u7f08\u5347\u817e\uff0c\u8426\u7ed5\u4e8e\u7fe0\u7eff\u7fa4\u5c71\u4e4b\u4e2d\u4e4b\u610f\u3002\u8fdb\u4e00\u200b\u200b\u6b65\u5c06\u54c1\u724c\u8bc6\u522b\u5ef6\u4f38\u81f3\u5ba2\u6808\u5185\u7cfb\u7edf\u7684\u5e94\u7528\u3002<br \/>\n<\/span><\/div>\n<p>[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_single_image media=&#8221;794&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;3&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;5&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; sticky=&#8221;yes&#8221; width=&#8221;3\/12&#8243;][vc_separator sep_color=&#8221;accent&#8221;][vc_empty_space empty_h=&#8221;0&#8243; medium_visibility=&#8221;yes&#8221; mobile_visibility=&#8221;yes&#8221;][vc_custom_heading heading_semantic=&#8221;h5&#8243; text_size=&#8221;fontsize-105189&#8243; text_weight=&#8221;400&#8243; text_height=&#8221;fontheight-357766&#8243; text_space=&#8221;fontspace-781688&#8243;]<strong>Client<\/strong><br \/>\n<span style=\"color: #808080;\">Lushan Boutique Hotel Jiangxi China<\/span><br \/>\n<strong>Industry<\/strong><br \/>\n<span style=\"color: #808080;\">Hotels<\/span><br \/>\n<strong>Date<\/strong><br \/>\n<span style=\"color: #808080;\">2016<\/span><br \/>\n<strong>Project Service<\/strong><br \/>\n<span style=\"color: #808080;\">Branding, Design<\/span>[\/vc_custom_heading][vc_empty_space empty_h=&#8221;1&#8243;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; 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